This document outlines the Software Requirements Specification (SRS) for an AI-based User Need Analysis Tool designed for life insurance policy recommendations. The system will analyze user needs and recommend tailored insurance plans, streamlining the entire process from need identification to policy issuance.
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Personalized service and cross-selling
Conversational customer experience encompasses much more than providing quick answers to common questions. Customers want personalized service if they plan on being loyal to your brand.
AI chatbots are equipped with machine learning algorithms that can analyze customer data and preferences to offer personalized insurance recommendations. By understanding customers’ individual needs, chatbots can suggest the most suitable insurance products, such as life insurance for young families or promoting travel insurance to frequent flyers. Thereby increasing the chances of conversion. They can even recognize customer loyalty and apply discounts to purchases and renewals.
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